Customers

Even though the end user is the farmer, our immediate customers can even be agencies/bodies/organizations that help us deploy solar pumps through a variety of business models to service all segments of rural consumers.

Government Agencies/PSUs

Description

State nodal agencies, Horticulture departments, Public Health & Engineering Cells, Power Distribution companies that wish to promote the adoption of solar pumping systems in their states by subsidizing them

Direct Benefits

  • Reduction of state subsidy burden
  • Adoption of cleaner fuels

Examples

Agri Enterprises

Description

Agri processing companies that engage in captive farming or contract farming can reduce their input costs or that of their growers by adopting solar pumps

Direct Benefits

  • 100% accelerated depreciation
  • Improved loyalty of contract farmer
  • Yield improvement

Examples

Foundations/NGOs

Description

Not for profit organizations or global developmental agencies that have a mandate to improve livelihoods and environmental sustainability.

Direct Benefits

  • Proof of new business models
  • Social Impact
  • Environmental Impact
  • Economic upliftment

Examples

Farmer Cooperatives/SHGs/JLGs

Description

Group of farmers that collectively purchase agricultural assets and share them among members

Direct Benefits

  • Lower cost of irrigation
  • Improved yields
  • Shift towards high value crops

Examples

Large Farmers

Description

Individual farmers with greater than 10 acres of land holdings

Direct Benefits

  • Diesel savings
  • Lower cost of irrigation
  • Improved yields
  • Shift towards high value crops
Marginal farmers

Description

Small farmers with less than 2 acres of land holding

Direct Benefits

  • Diesel savings
  • Lower cost of irrigation
  • Improved yields
  • Shift towards high value crops